Magic: The Gathering Evergreen Kit & Guide

[Client]

Magic: The Gathering

[Category]

Asset Kit &
Visual Identity

[Agency]

In-House

[About this Project]

This project was to design an Evergreen Kit and Guide for partners to create a cohesive and recognizable look for Magic: The Gathering while still maintaining the feeling of Magic’s brand. The kit was designed to showcase Magic’s unique and iconic artwork on real world products, and how to develop packaging that would resemble Magic at its core while still being unique.