The Senior Source - Spirit of Generations 30th Anniversary

[Client]

The Senior Source

[Category]

Campaign Design

[Agency]

In-House

[About this Project]

This project marked The Senior Source's 30th Anniversary of their Spirit of Generations Awards Luncheon. It encompassed various components including the Luncheon Invitation, Patron Party, VIP Reception, Luncheon Program, Social Media postings, Newspaper advertisements, and additional elements. The approach incorporated both digital and printed assets to extend outreach to diverse audiences.

The Spirit of Generations Awards Luncheon is a large fundraising event that honors an individual or group of individuals who have contributed significantly in “thoughts, words and deeds” to all generations of the Dallas community-past, present, and future. In 2024, the fundraising efforts yielded over one million dollars to support seniors in the Dallas area.